Casanovas: where are those great romancers of women? In Swoon, Betsy Prioleau gives us a smart, entertaining study of ladies' men, demystifying their character, seductive secrets, and killer charm. Combining history, science, culture, and colorful contemporary research, Prioleau gives us a portrait of the successful seducer that explodes every stereotype and shatters every cliché. Instead of a satanic rake, slick player, or rich, handsome powerbroker, he's an unlikely, often homely Romeo who cares about women and understands what they want. Through analyses of history's legendary lovers and interviews with today's heartthrobs, Prioleau uncovers the surprising seductive secrets that really rock female hearts, from unfeigned ardor to conversational flair. In doing so, she destroys the pick-up artists' advice of such books as The Game. Finally, Prioleau critiques the twenty-first-century sexual malaise, especially women's record discontent with men, and argues that it's high time to retrieve and celebrate the great seducer.