Strategic Management : An Integrated Approach
ISBN: 9780538748568 | 0538748567
Edition: 9thFormat: Hardcover
Publisher: Cengage Learning
Pub. Date: 10/14/2009
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This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Charles Hill and Gareth Jones integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics through both theory and cases. Based on real-world practices and current thinking in the field, the Ninth Edition of Strategic Management features an increased emphasis on the changing global economy and its role in strategic management. The high-quality case study program contains 30 cases covering small, medium, and large companies of varying backgrounds. All cases are available in the main student text or the core case text.
| Introduction To Strategic Management | |
| Strategic Leadership: Managing the Strategy-Making process for Competitive Advantage | |
| External Analysis: The Identifi cation of Opportunities and Threats | |
| The Nature Of Competitive Advantage | |
| Internal Analysis: Distinctive Competencies, Competitive Advantage, and Profitability | |
| Building Competitive Advantage Through Functional-Level Strategy | |
| St... MORE | |
| Building Competitive Advantage Through Business-Level Strategy | |
| Business-Level Strategy and the Industry Environment | |
| Strategy and Technology | |
| Strategy in the Global Environment | |
| Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing | |
| Corporate-Level Strategy: Related and Unrelated Diversification | |
| Implementing Strategy | |
| Corporate Performance, Governance, and Business Ethics | |
| Implementing Strategy in Companies That Compete in a Single Industry | |
| Implementing Strategy in Companies That Compete across Industries and Countries | |
| Cases In Strategic Management | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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