9780136015703

KEY BENFIT:Davidrs"sStrategic Managementoffers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy. This text covers strategy formulation issues such as business ethics, global vs. domestic operations, vision/mission, matrix analysis, partnering, joint venturing, competitive analysis, and includes a brand new cohesion case on the Walt Disney Company. For management professionals, small business owners and others involved in business.

The Nature of Strategic Management Cohesion Case: Walt Disney Company, Inc. 2007
& Strategy Formulation
The Business Vision and Mission
The External Assessment
The Internal Assessment
Strategies in Action
Strategy Analysis and Choice
& Strategy Implementation
Implementing Strategies: Management and Operations Issues
Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
& Strategy Evaluation
Strategy Review, Evaluation, and Control
& Strategic Management Case Analysis How to Prepare and Present a Case Analysis
Name Index
Subject Index
Table of Contents provided by Publisher. All Rights Reserved.

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Amazon no longer offers textbook rentals. We do!

Strategic Management : Concepts and Cases

Strategic Management : Concepts and Cases

0136015700

Summary

Table of Contents

Supplemental Materials