Dr Kjell Gronhaugis Professor of Business Studies at the Norwegian School of Economics and Business Administration, Bergen, Norway..

PART ONE: CHALLENGES AND AMBIGUITIES OF BUSINESS RESEARCH

1. Introduction
2. Research in business 

PART TWO: THE RESEARCH PROCESS
3. The Process Perspective
4. Research Problems
5. Research Design
6. Measurements

7. Data sources
8. Data Collection
9. Sampling in empirical research
10. Preparation and analysis of data

PART THREE: IMPLEMENTATION 
11. Quantitative data analysis

12. Qualitative Data analysis 

13. Writing the final report

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