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Racism, Sexism, and the Media : Multicultural Issues into the New Communications Age

9781452217512

Racism, Sexism, and the Media : Multicultural Issues into the New Communications Age

  • ISBN 13:

    9781452217512

  • ISBN 10:

    1452217513

  • Edition: 4th
  • Format: Paperback
  • Copyright: 10/03/2012
  • Publisher: SAGE Publications, Inc

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Summary

Racial and ethnic inclusiveness has grown to be more important in the United States as its society has become increasingly diverse. Racism, Sexism, and the Media: The Rise of Class Communication in Multicultural America, Fourth Edition examines how people of color fit into the fabric of America and how the media tell them and others how they fit. Authors Clint C. Wilson, Felix Gutierrez, and Lena M. Chao perceive the rise of class communication as a result of the convergence of new media technologies and continued demographic segmentation of audiences as people of color grow as targets of and markets for the media. The Fourth Edition includes updated content on topics covered in the previous editions, such as film, television, radio, print media, advertising, and public relations, expanded coverage on women of color (including an integrated assessment of their media experiences), and new material on Muslim, Arab, and Asian groups and on new technologies and social media use and their impact. The authors have arranged the chapters to facilitate a logical approach to the subject, providing readers more access to understanding how the media represent minorities.

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