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| Preface | p. xii |
| Laying a Foundation for Studying Race, Gender, Class, and the Media | p. 1 |
| Audiences | p. 13 |
| Media Effects | p. 17 |
| The social Psychology of stereotypes: Implications for media Audiences | p. 17 |
| "He Was A Black Guy": How The News Continues To Create Fear Of Blacks | p. 24 |
| Media Literacy In Eating Disorder Treatment | p. 31 |
| Believing Blogs: Does A Blogger's... MORE | p. 37 |
| Video Game Design and Acceptance of Hate Speech in Online Gaming | p. 44 |
| Audience Studies | p. 50 |
| Women With Physical Disabilities, Body Image, Media, And Self-Conception | p. 50 |
| Negotiating The Mediascape: Asian American Men And American Mass Media | p. 56 |
| Man Up: Viewer Responses to Images of Less Than Ideal Males in Advertising | p. 63 |
| How TV Makes Arabs and Muslims Feel about Themselves | p. 68 |
| Finding Home in A Song and A Dance: Nation, Culture, Bollywood | p. 74 |
| "Why Don't You Act Your Color?": Pre-Teen Girls, Identity, And Popular Music | p. 81 |
| Arguing Over Images: Native American Mascots and Race | p. 87 |
| Produsage | p. 95 |
| Dreaming In Colour: Fan Fiction as Critical Reception | p. 95 |
| Crank Dat Barack Obama! Social Media And The 2008 Presidential Election | p. 101 |
| How College Students Display Ethnic Identity On Facebook | p. 107 |
| "Walking In The City" In An Age Of Mobdle Technologffis | p. 113 |
| Becoming Modular: The (Re-)Assembled Queer "Male" Body And Its Digitally Enabled Sexual Economy | p. 118 |
| Content | p. 125 |
| Journalism, Advertising, and Public Relations | p. 128 |
| Why Are Some Bullying Victims More Newsworthy Than Others? | p. 128 |
| What's in A Name?: Framing The Immigration Story | p. 134 |
| Framing Feminism | p. 140 |
| "Outwhiting The Whites": An Examination Of The Persistence Of Asian American Model Minority Discourse | p. 148 |
| The Unchanging Face Of The News: A Content Analysis Of Online News Sites | p. 155 |
| Gambling With Identity: American Indian Self-Representations On Tribal Web Sites | p. 160 |
| Marketing Authenticity: "Real Indians" As Coming Attractions In Contemporary Hollywood | p. 167 |
| Advertising And Hispanic Culture | p. 172 |
| "The More You Subtract The More You Add": Cutting Girls Down To Size In Advertising | p. 179 |
| Film and Entertainment Television | p. 186 |
| "People Tell Me I'm White": Stephen Colbert And Comic Deconstruction Of Colorblindness | p. 186 |
| Race, Fflerarchy, And Hyenaphobia In The Lion King | p. 192 |
| Bella's Choice: Deconstructing Ideology And Power In The Twilight Saga | p. 198 |
| Mass Media, Mass Media Indians And American Indians | p. 203 |
| It's Okay That We Backstab Each Other: Cultural Myths That Fuel The Battling Female In The Bachelor | p. 207 |
| Is Daddy's Little Gril A Bitch Or A Princess?: Narratives Of Female Identity On My Super Sweet 16 | p. 213 |
| City: Homonormativity Fn Abc's Brothers And Sisters | p. 218 |
| Postfeminism, Motherhood And Multiple Personalities On Prime-Time Television | p. 224 |
| Mothers In Media | p. 231 |
| Wicked Stepmothers Wear Dior: Hollywood's Modern Fairy Tales | p. 236 |
| Music and New Media | p. 244 |
| Anti-Gay Speech on The Internet and The Movement to Counteract Cyber-Hate | p. 244 |
| Mining The Opinion of The Globe | p. 250 |
| Community Blogging as Relational and Identity Resolution: Gender, Race, And The Postsecret Phenomenon | p. 263 |
| Eminem's Love The Way You Lie And The Normalization Of Violence Against Women | p. 263 |
| Audreymagazine.Com: Portrayals Of Asian American Women Online By Asian American Women | p. 268 |
| Gender And Race As Meaning Systems: Understanding Theoretical, Historical, And Institutional Implications Of Sexualized Imagery In Rap Music | p. 273 |
| Conflict Diamonds, Globalization, And Consumption: An Examination Of Kanye West's Diamonds From Sierra Leone | p. 279 |
| Resdent Racist: Embodiment And Game Controller Mechanics | p. 284 |
| Production | p. 291 |
| Producing Media Content | p. 293 |
| Exploring Gay/Straight Relationships on Local Television News | p. 293 |
| The Tomjoyner Morning Show: Activist Urban Radio In The Age Of Consolidation | p. 300 |
| Reflections On Being A Community Journalist | p. 307 |
| Locating Butch In Out Of Bounds: Female Football Players, Expressions Of Masculinity, And Participatory Cinema | p. 309 |
| Media/Communication Organizations | p. 316 |
| Poor Magazine And Civic Engagement Through Community Media | p. 316 |
| Women in TV and Radio News | p. 322 |
| Planning To Succeed: Role Models Of Women Working in Mediated Message Industrds | p. 328 |
| Epilogue and Resources | p. 335 |
| Contributors | p. 351 |
| Appendix: Alternate Tables of Contents | p. 357 |
| Table of Contents provided by Ingram. All Rights Reserved. |