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Preface to the Fourth Edition iv
1. Introduction 1
2. The Folding Carton 19
Sleeves, Wraps, and Folders 291
3. The Set-Up or Rigid Paper Box 421
4. Corrugated Containers 461
5. Point-of-Purchase Displays 589
Now retired, GEORGE L. WYBENGA was professor in the Packaging Design Program at the Fashion Institute of Technology and succeeded Lászlo Roth as chairperson. He remains active as a consultant to the packaging industry.
The late LÁSZLO ROTH was chairperson of the Packaging Design Program at the Fashion Institute of Technology in New York.