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Provides a concise, practical, and step-by-step approach to public speaking

Speaking with a Purpose is designed to help speakers develop the skills they need to prepare and deliver effective speeches.  It is based primarily on a traditional public speaking approach combined with up-to-date communication theory.  It is intentionally brief in order to give the reader more time to prepare, practice, and present speeches.  The step-by-step approach of the book allows students to concentrate on the speechmaking process.

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Learning Goals

Upon completing this book, readers will be able to:

• Understand speech purpose and audience response
• Organize, support, and outline their speeches
• Identify persuasive appeals and fallacies
• Understand and practice ethical public speaking