Multimedia Learning
ISBN: 9780521735353 | 0521735351
Edition: 2ndFormat: Paperback
Publisher: Cambridge University Press
Pub. Date: 1/12/2009
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New, re-organized edition of the 2001 text expanded to include double the number of experimental comparisons, 6 new principles, an expanded underlying theory to incorporate the triarchic model of cognitive load as well as a new focus on essential processing and fostering generative processing.
For hundreds of years verbal messages such as lectures and printed lessons have been the primary means of explaining ideas to learners. Although verbal learning offers a powerful tool, this book explores ways of going beyond ... MORE
For hundreds of years verbal messages such as lectures and printed lessons have been the primary means of explaining ideas to learners. Although verbal learning offers a powerful tool, this book explores ways of going beyond ... MORE
| Preface | p. ix |
| Introduction to Multimedia Learning | p. 1 |
| The Promise of Multimedia Learning | p. 3 |
| The Science of Instruction: Determining What Works in Multimedia Learning | p. 28 |
| The Science of Learning: Determining How Multimedia Learning Works | p. 57 |
| Principles for Reducing Extraneous Processing in Multimedia Learning | p. 85 |
| Coherence Principle | p. 89 |
| Signaling P... MORE | p. 108 |
| Redundancy Principle | p. 118 |
| Spatial Contiguity Principle | p. 135 |
| Temporal Contiguity Principle | p. 153 |
| Principles for Managing Essential Processing in Multimedia Learning | p. 171 |
| Segmenting Principle | p. 175 |
| Pre-training Principle | p. 189 |
| Modality Principle | p. 200 |
| Principles for Fostering Generative Processing in Multimedia Learning | p. 221 |
| Multimedia Principle | p. 223 |
| Personalization, Voice, and Image Principles | p. 242 |
| Conclusion | p. 263 |
| Principles of Multimedia Design | p. 265 |
| References | p. 281 |
| Author Index | p. 295 |
| Subject Index | p. 300 |
| Table of Contents provided by Ingram. All Rights Reserved. |
Richard E. Mayer is Professor of Psychology at the University of California, Santa Barbara, where he has served since 1975. He is the author of Multimedia Learning (Cambridge University Press, 2001) and editor of The Cambridge Handbook of Multimedia Learning (Cambridge University Press, 2005). In 2008 he received the American Psychological Association's Distinguished Contributions of Applications of Psychology to Education and Training Award.
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