9780470525746

This book explains how to design a database for specific business functions common to most small businesses--including: Marketing and sales Customer management Inventory management Quality control Budgeting Financial tracking and analysisThe book is aimed primarily at the needs of small-to-medium size businesses that rely on Microsoft Office and related technologies.The accompanying CD-ROM includes pre-built database models for each of the business activities described in the book, ready to load into Microsoft Access. The databases work across multiple versions of Microsoft Access. The authors show how even non-technical readers can quickly customize these databases to meet their unique business needs. To that end, they present step-by-step interview processes that help tailor the database structure to specific business scenarios or industry requirements.

Leigh Purvis operates Database Development and works with Access either natively or in conjunction with SQL Server.Brent Spaulding has designed database systems for a variety of business areas using SQL Server and Access.

Foreword.

Introduction.

Part I Introduction and Basic Concepts.

Chapter 1 Overview and Road Map.

Chapter 2 Elements of a Microsoft Access Database.

Chapter 3 Relational Data Model.

Part II Dealing with Customers and Customer Data.

Chapter 4 People, Organizations, Addresses.

Chapter 5 Customer Relationship Management.

Chapter 6 Marketing.

Chapter 7 Sales.

Part III Producing and Tracking the Goods & Services.

Chapter 8 Production and Manufacturing.

Chapter 9 Inventory Management.

Chapter 10 Services.

Part IV Tracking and Analyzing Financial Data.

Chapter 11 Accounting Systems: Requirements and Design.

Part V Independent Areas.

Chapter 12 Accounting: Budgeting, Analysis, and Reporting.

Chapter 13 Managing Memberships.

Chapter 14 Implementing the Models.

Chapter 15 SQL Server and Other External Data Sources.

Part VI Appendices.

Appendix A Field Properties.

Appendix B Relationships, Joins, and Nulls.

Appendix C Resolving Relationship Triangles.

Appendix D Measures: Financial and Performance.

Appendix E References and Resources.

Appendix F What’s on the CD-ROM.

Part VII Bonus Material.

Chapter B1 Knowledge: Intellectual Property, Structural Capital, and Intellectual Capital.

Appendix BA Database and Business Terms.

Appendix BB Gathering Requirements.

Appendix BC Data Warehousing Concepts.

Appendix BD Database Platforms.

Index.

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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Microsoft Access Small Business Solutions : State-of-the-Art Database Models for Sales, Marketing, Customer Management, and More Key Business Activities

Microsoft Access Small Business Solutions : State-of-the-Art Database Models for Sales, Marketing, Customer Management, and More Key Business Activities

0470525746

Summary

Author Biography

Table of Contents

Supplemental Materials

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