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Managing the Non-Profit Organization : Principles and Practices

ISBN: 9780060165079 | 0060165073
Format: Hardcover
Publisher: HarperCollins Publications
Pub. Date: 10/19/1990

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SummaryTable of Contents
Discusses the fundamental principles, methods, and strategies of managing a nonprofit organization, offering practical advice on leadership, decision making, goals, marketing, development, and resources
Contributorsxi(2)
Prefacexiii
PART ONE: The Mission Comes First: and your role as a leader3(50)
1. The Commitment
3(6)
... MORE9(20)
3. Setting New Goals--Interview with Frances Hesselbein
29(8)
4. What the Leader Owes--Interview with Max De Pree
37(8)
5. Summary: The Action Implications
45(8)
PART TWO: From Mission to Performance: effective strategies for marketing, innovation, and fund development53(54)
1. Converting Good Intentions into Results
53(6)
2. Winning Strategies
59(14)
3. Defining the Market--Interview with Philip Kotler
73(12)
4. Building the Donor Constituency--Interview with Dudley Hafner
85(14)
5. Summary: The Action Implications
99(8)
PART THREE: Managing for Performance: how to define it; how to measure it107(38)
1. What Is the Bottom Line When There Is No "Bottom Line"?
107(6)
2. Don't's and Do's--The Basic Rules
113(8)
3. The Effective Decision
121(10)
4. How to Make the Schools Accountable--Interview with Albert Shanker
131(8)
5. Summary: The Action Implications
139(6)
PART FOUR: People and Relationships: your staff, your board, your volunteers, your community145(44)
1. People Decisions
145(12)
2. The Key Relationships
157(4)
3. From Volunteers to Unpaid Staff--Interview with Father Leo Bartel
161(10)
4. The Effective Board--Interview with Dr. David Hubbard
171(10)
5. Summary: The Action Implications
181(8)
PART FIVE: Developing Yourself: as a person, as an executive, as a leader189(36)
1. You Are Responsible
189(6)
2. What Do You Want to Be Remembered For?
195(8)
3. Non-Profits: The Second Career--Interview with Robert Buford
203(6)
4. The Woman Executive in the Non-Profit Institution--Interview with Roxanne Spitzer-Lehmann
209(12)
5. Summary: The Action Implications
221(4)
Index225

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