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Managerial Economics: Economic Tools for Today's Decision Makers
ISBN: 9780023622953 | 0023622954
Format: HardcoverPublisher: Prentice Hall
Pub. Date: 3/1/1992
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| Introduction | p. 1 |
| The Goals of a Firm | p. 21 |
| Supply and Demand | p. 68 |
| Demand Elasticity | p. 100 |
| Demand Estimation | p. 150 |
| Forecasting | p. 200 |
| The Theory of Production | p. 242 |
| Cost | p. 298 |
| Linear Programming | p. 336 |
| The Estimation of Production and Cost Functions | p. 360 |
| Market Structure and Ou... MORE | p. 400 |
| Break-Even Analysis (Volume-Cost-Profit) | p. 444 |
| Special Pricing Practices | p. 466 |
| Capital Budgeting | p. 504 |
| Risk and Uncertainty | p. 548 |
| The Role of Government in the Market Economy | p. 580 |
| Appendix | p. 617 |
| Index | p. 633 |
| Table of Contents provided by Blackwell. All Rights Reserved. |
