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Macroeconomics: Princples, and Applications, and Tools with MyEconLab and EBook 1-Sem Student ...
ISBN: 9780132349000 | 0132349000
Edition: 5thFormat: Package
Publisher: Prentice Hall
Pub. Date: 1/1/2007
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O'Sullivan/Sheffrin makes use of Active Learning Tools which get readers involved in role-playing, help them apply concepts, and offer reinforcement of the material. The books hallmark feature includes a focus on the 5 Key Principles of Economics: 1) Opportunity Cost, 2) The Marginal Principle (comparing marginal benefits and marginal costs), 3) Diminishing Returns, 4) The Spillover Principle (for externalities in production and consumption), and, 5) The Reality Principle (distinguishing real from nominal magnitudes). For economists, financial analysts and other finance professionals.
| Introduction and Key Principles | |
| Introduction: What is Economics? | |
| Appendix: Using Graphs & Percentages | |
| Key Principles of Economics | |
| Exchange and Markets | |
| Demand, Supply, and Market Equilibrium | |
| The Basic Concepts in Macroeconomics | |
| Measuring a Nation's Production and Income | |
| Unemployment and Inflation | |
| The ... MORE | |
| The Economy at Full Employment | |
| Why Do Economies Grow? | |
| Appendix: A model of Capital Deepening | |
| Economic Fluctuations and Fiscal Policy | |
| AD/AS | |
| Fiscal Policy | |
| The Income Expenditure Model | |
| Investment and Financial Markets | |
| Money, Banking, and Monetary Policy | |
| Money and the Banking System | |
| Appendix: Formula for Deposit Creation | |
| The Federal Reserve and Monetary Policy | |
| Inflation, Unemployment, and Economic Policy | |
| Modern Macroeconomics: From the Short Run to the Long Run | |
| The Dynamics of Inflation and Unemployment | |
| Macroeconomic Policy Debates | |
| The International Economy | |
| International Trade and Public Policy | |
| The World of International Finance | |
| Table of Contents provided by Publisher. All Rights Reserved. |
