Introduction to Hospitality
ISBN: 9780135139288 | 0135139287
Edition: 5thFormat: Hardcover
Publisher: Prentice Hall
Pub. Date: 3/28/2008
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Tomorrow's managers are off to a strong start with this fully updated and streamlined edition. Each chapter includes an increased emphasis on globalization and environmental responsibility and a new chapter on Events Marketing appears in Part V. The practicality of previous editions continues with mini-case studies, contributions from industry experts, profiles of corporations, profiles of hospitality professionals and a new student DVD-ROM packed with resources to support readers' coursework and their careers. It covers tourism, lodging, resta... MORE
| The Hospitality Industry and Tourism | |
| Welcome to the Hospitality Industry | |
| Tourism | |
| Lodging | |
| The Hotel Business | |
| Rooms Division Operations | |
| Food and Beverage Operations | |
| Restaurants, Manager Services and Beverages | |
| Restaurant Business | |
| Restaurant Operations | |
| Managed Services | ... MORE |
| Beverages | |
| Recreation, Theme Parks, Clubs and Gaming Entertainment | |
| Recreation, Theme Parks, and Clubs | |
| Gaming Entertainment | |
| Assemblies and Event Management | |
| Meetings, Conventions, Expositions | |
| Special Events | |
| Operational Areas of the Hospitality Industry | |
| Leadership and Management | |
| Marketing | |
| Human Resources | |
| Accounting, Finance and Cost Control | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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