International Management Managing Across Borders and Cultures, Text and Cases
International Management Managing Across Borders and Cultures, Text and Cases
- ISBN 13:
9780133062120
- ISBN 10:
0133062120
- Edition: 8th
- Format: Hardcover
- Copyright: 01/09/2013
- Publisher: Pearson
- Newer Edition
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Summary
Directed primarily toward undergraduate and graduate International Business or General Management majors, this text also provides practical content to current and aspiring industry professionals.
International Management explores the manager's role within the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.