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Indian Media

ISBN: 9780745653334 | 0745653332
Edition: 1st
Format: Paperback
Publisher: Polity
Pub. Date: 3/6/2012

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SummaryTable of ContentsAuthor Biography
This book combines a rich empirical account with critical analysis designed to engender informed debate amongst students, academics and other researchers. The author takes an innovative interdisciplinary approach to the complex field of Indian media and society.

The very rapid growth in the Indian media industries and the vibrancy of India's popular culture are making a working understanding of the Indian scene a prerequisite for any serious study of media in the 21st century. Similarly, as one of the largest and m... MORE
Introduction: A Global Approach to the Indian Media
Mass Media and the Making of Modern India
Media Development and Mixed Messages
Liberalisation, Diversity and the Age of Television
The Global Dynamics of Indian Media Piracy
Digital India: Software, Services and Cybercultures
Bollywood, Brand India and Soft Power
Media Provision and the New Leisure E... MORE
Afterword: Indian Media and the Asian Century
References
Table of Contents provided by Publisher. All Rights Reserved.
Adrian Athique is Senior Lecturer in Screen and Media at the University of Waikato.


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