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How to Put Your Book Together and Get a Job in Advertising

ISBN: 9780393732856 | 0393732851
Edition: 00
Format: Trade Paper
Publisher: W W NORTON
Pub. Date: 8/17/2010

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Summary
Praised as the 'essential,' 'award-winning advertising career classic,' here is the industry standard that all aspiring creatives turn to for brutally honest'and often droll'career advice, now fully updated to reflect what most impresses today's top firms. This is the unequivocal go-to source for anyone looking to break into the business. Originally published under the title The Copy Workshop .Contributors include: David Baldwin,Tom Cuniff,Greg DiNoto,Jim Durfee,Doreen Dvorin,Heidi Ehlers,Jeffrey Epstein,George Felton,Jack Foster,Cliff Fr... MORE


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