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ISBN 13: 9780313380389
ISBN 10: 0313380384
Format: Hardcover
Copyright: 03/21/2011
Publisher: Greenwood Pub Group

How to Design and Write Web Pages Today

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This standards-based approach shows readers how to create accessible, usable, and sustainable websites.

Series Foreword	p. ix
Preface	p. xi
Acknowledgments	p. xxi
What Am I Writing?
Why Write for the Web?	p. 3
Reading the Web	p. 13
Creating Web Content	p. 25
Standards-Based Web Pages	p. 33
Preparing to Write and Design	p. 43
Issues and Challenges
Accessibility	p. 57
Usability	p. 69
Sustainability	p. 81
Strategies for Success
Structured Content: XHTML Overview	p. 91
Presentation and Design: CSS Overview	p. 103
Rapid Prototyping	p. 121
Writing with Source in a Text Editor	p. 133
Page Metadata	p. 147
Page Branding	p. 159
Navigation	p. 177
Text Content	p. 189
Page Layout	p. 205
Multimedia Content	p. 225
Performance and Interaction	p. 235
Problems and Solutions
Site Architecture	p. 249
Reusing and Dynamically Generating Content	p. 257
Dynamic Sites in WordPress	p. 267
Going Live	p. 275
Tracking Visitors, Sharing Content	p. 281
Resources for the Future	p. 289
Glossary	p. 295
Index	p. 299
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