For undergraduate courses in Introduction to Horticulture, Introduction to Plant Science, and Principles of Crop Production. Written from the point of view of the horticulturalist, this comprehensive introduction to horticulture as a science, art, and business explores the four general areas of horticulture- ornamental horticulture, fruit culture, vegetable culture, and landscape architecture-and covers all the essential principles and practices of horticulture pertaining to indoor and outdoor production. The emphasis throughout is on the underlying science-including current technology-and how it is applied in practical horticulture.