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| Foreword | |
| Tables and Figures | |
| Preface | |
| The Editors | |
| The Contributors | |
| Health Education and Health Behavior: The Foundations | |
| The Scope of Health Behavior and Health Education (The Editors) | |
| Key Points | |
| The Changing Context of Health Behavior | |
| Health Education and Health Behavior in Context | |
| Settings and Audiences for Health Education | |
| Progress in Health Promotion and Health Behavior Research | |
| Summary | |
| Theory, Research, and Practice in Health Behavior and Health Education (The Editors) | |
| Key Points | |
| Theory, Research, and Practice: Interrelations | |
| What Is Theory? | |
| Paradigms for Theory and Research in Health Promotion and Education | |
| Trends in Use of Health Behavior Theories and Models | |
| Fitting a Theory or Theories to Research and Practice | |
| Selection of Theories for This Book | |
| Limitations of This Book | |
| Summary | |
| Models of Individual Health Behavior | |
| The Health Belief Model | |
| Key Points | |
| Origins of the Model | |
| Description of HBM and Key Constructs | |
| Evidence for the Model's Performance | |
| Measurement of HBM Constructs | |
| Applications of the HBM to Mammography and AIDS-Related Behaviors | |
| Comparison of HBM to Other Theories | |
| Challenges in Future HBM Research | |
| Summary | |
| Theory of Reasoned Action, Theory of Planned Behavior, and the Integrated Behavioral Model | |
| Table of Contents provided by Publisher. All Rights Reserved. |
The EditorsKaren Glanz is professor and director of the Emory Prevention Research Center and Georgia Cancer Coalition Distinguished Research Scholar in the Rollins School of Public Health at Emory University.
Barbara K. Rimer is dean and Alumni Distinguished Professor of Health Behavior and Health Education in the School of Public Health at the University of North Carolina at Chapel Hill.
K. Viswanath is an associate professor of society, human development, and health in the School of Public Health at Harvard University.