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| Presentation Strategy | |
| Analyze the Audience | p. 5 |
| Who are they? | p. 6 |
| What do they know and expect? | p. 9 |
| What do they feel? | p. 13 |
| What will persuade them? | p. 15 |
| Identify your Intent | p. 25 |
| Consider your general purpose | p. 26 |
| Write your presentation objective | p. 30 |
| Use your objective to stay focused | p. 34... MORE |
| Make the Most of the Message | p. 37 |
| Make your message memorable | p. 38 |
| Consider the medium | p. 44 |
| Presentation Implementation | |
| Structure the Content | p. 53 |
| Collect, focus, and order information | p. 54 |
| Decide what to say | p. 60 |
| Prepare for Q&A | p. 67 |
| Design Effective Powerpoint Visuals | p. 77 |
| Start with your titles | p. 79 |
| Design a basic template | p. 85 |
| Think visually as you design | p. 100 |
| Edit your efforts | p. 113 |
| Refine Your Nonverbal Delivery | p. 119 |
| Analyze your nonverbal style | p. 120 |
| Practice your nonverbal delivery | p. 130 |
| Manage your nervous symptoms | p. 136 |
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