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Fundamentals Of International Business
ISBN: 9780324316391 | 0324316399
Edition: 2ndFormat: Paperback
Publisher: South-Western College Pub
Pub. Date: 4/7/2006
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Fundamentals of International Business is a concise introduction to international business with special emphasis on the environmental and cultural issues facing global organizations. The distinguished author team's academic and practitioner experience both in business and government ensures a balance of research and practical insight. The text includes the latest trade data presented in easy to understand tables and graphs. Contemporary business situations and critical events are featured and discussed in each chapter-with special attention to the impact technology. Throughout the text every effort has been made to present complex ideas in an easy-to-understand language and format.
| Globalization | |
| Globalization | |
| Globalization Drivers | |
| Cultural Environment | |
| GlobalTrade Environment | |
| Politics and Laws | |
| EconomicIntegration | |
| Global Trade And Investment | |
| Tradeand Investment Theory | |
| The International Economic Activityof the Nation | |
| Global Finance | |
| ... MORE | |
| Global Financial Management | |
| Global Operations | |
| Exporting and Global Expansion | |
| Global Marketing | |
| Global Supply Chain | |
| ManagingGlobally | |
| The Future | |
| The Future | |
| Table of Contents provided by Publisher. All Rights Reserved. |
