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List of Figures and Credits ix
Series Editors’ Preface xiv
1 What We Saw and Why We Started this Project 1
2 Global Aspirations: Theorising the New Zealand Designer Fashion Industry 19
3 Policy for a New Economy: ‘After Neoliberalism’ and the Designer Fashion Industry 43
with Richard Le Heron and Nick Lewis
4 Cultivating Urbanity: Fashion in a Not-so-global City 69
with Alison Goodrum
5 Gender... MORE
6 Creating Global Subjects: The Pedagogy of Fashionability 125
7 Lifestyle or Workstyle? Female Entrepreneurs in New Zealand Designer Fashion 153
8 Conclusion: An Unlikely Success Story? 179
Wendy Larner is Professor of Human Geography and Sociology at the University of Bristol, UK. She is internationally recognized for her innovative scholarship on globalization, neoliberalism and governance, and has published in a wide range of international journals, and edited books across the social sciences. She is an Honorary Fellow of the Royal Society of New Zealand and an Academician of the UK’s Academy of Social Sciences.