Fashion : From Concept to Consumer
ISBN: 9780133708912 | 0133708918
Edition: 5thFormat: Hardcover
Publisher: Prentice Hall Professional Technical Reference
Pub. Date: 1/1/1996
Why Rent from Knetbooks?
Because Knetbooks knows college students. Our rental program is designed to save you time and money. Whether you need a textbook for a semester, quarter or even a summer session, we have an option for you. Simply select a rental period, enter your information and your book will be on its way!
Top 5 reasons to order all your textbooks from Knetbooks:
- We have the lowest prices on thousands of popular textbooks
- Free shipping both ways on ALL orders
- Most orders ship within 48 hours
- Need your book longer than expected? Extending your rental is simple
- Our customer support team is always here to help
| Forward | |
| Preface | |
| Acknowledgments | |
| Fashion Development | p. 3 |
| Consumer Demand and Fashion Marketing | p. 33 |
| Fashion Change and Consumer Acceptance | p. 63 |
| Fashion Research and Analysis | p. 81 |
| Textile Fiber and Fabric Production | p. 99 |
| Textile Product Development and Marketing | p. 125 |
| Trimmings, Leather, and Fur | ... MORE |
| International Fashion Centers | p. 161 |
| Product and Design Development | p. 183 |
| Apparel Production | p. 209 |
| Accessory and Fur Manufacturing | p. 239 |
| Wholesale Marketing and Distribution | p. 267 |
| Retail Stores | p. 297 |
| Retail Fashion Merchandising | p. 321 |
| Retail Fashion Promotion | p. 347 |
| Appendix: Career Guidelines | p. 367 |
| Fashion Industry Terminology | p. 376 |
| Index | p. 381 |
| Table of Contents provided by Blackwell. All Rights Reserved. |
