FREE SHIPPING BOTH WAYS
ON EVERY ORDER!
LIST PRICE:
$101.33

OUR PRICE:
$30.10

You may extend rentals at any time.


Fashion Entrepreneurship: Retail Business Planning, 2nd Edition

ISBN: 9781609011345 | 1609011341
Edition: 2nd
Format: Paperback
Publisher: FAIRCHILD
Pub. Date: 9/11/2011

Why Rent from Knetbooks?

Because Knetbooks knows college students. Our rental program is designed to save you time and money. Whether you need a textbook for a semester, quarter or even a summer session, we have an option for you. Simply select a rental period, enter your information and your book will be on its way!

Top 5 reasons to order all your textbooks from Knetbooks:

  • We have the lowest prices on thousands of popular textbooks
  • Free shipping both ways on ALL orders
  • Most orders ship within 48 hours
  • Need your book longer than expected? Extending your rental is simple
  • Our customer support team is always here to help
The second edition of Fashion Entrepreneurship builds on its strong focus on the retail business planfrom helping students develop the business concept, to providing them with knowledge of basic business principles, to assisting them in writing a retail business plan. Content is reorganized to bring up front the discussion of the business plan and to incorporate e-retailing throughout the text. The text's sample business, RealWomen, Inc., illustrates the concepts involved in creating a business plan and serves as a model for completing one's own plan, sequentially, as the content of the text is read and applied. In addition, the scope of the book is expanded to include interior and exterior design, visual merchandising, retail store planning and Web site planning, the role of technology, and global markets.


Please wait while this item is added to your cart...