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Effective Communication for Colleges
Effective Communication for Colleges
- ISBN 13:
9780324272710
- ISBN 10:
0324272715
- Edition: 10th
- Format: Spiral Bound
- Copyright: 01/05/2004
- Publisher: South-Western College Pub
- Newer Edition
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Summary
Effective Communication for Colleges, 10e, follows and promotes the highly successful Communication- by-Objectives (CBO) approach, a no-nonsense process for preparing messages. The CBO approach provides an essential framework for preparing messages and enables users to grasp principles of effective messages quickly and easily. This text/workbook/reference guide provides thorough coverage of business communication concepts in one convenient package.
