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Economics of Strategy, 4th Edition

ISBN: 9780471679455 | 0471679453
Edition: 4
Format: Hardcover
Publisher: WILEY
Pub. Date: 8/1/2006

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SummaryTable of ContentsAuthor Biography
Discover the art of strategic thinking Revised and updated to reflect the cutting edge of academic thinking about business strategy, the Fourth Edition of Besanko, Dranove, Shanley, and Schaefer's highly acclaimed text offers a solid economic foundation for strategic analysis. By presenting basic concepts of economic theory with ideas in modern strategy literature, the book provides an economic lens for viewing the broad sweep of the strategic activities of the firm. The book begins by focusing on the boundaries of the firm and examines competi... MORE
Introduction: Strategy and Economics.
Primer: Economic Concepts for Strategy.
PART ONE: FIRM BOUNDARIES.
1. The Evolution of the Modren Firm.
... MORE
2. The Horizontal Boundaries of the Firm: Economies of Scale and Scope.
3. The Vertical Boundaries of the Firm.
4. Organizing Vertical Boundaries: Vertical Integration and Its Alternatives.
5. Diversification.
PART TWO: MARKET AND COMPETITIVE ANALYSIS.
6. Competitors and Competition.
7. Strategic Commitment.
8. The Dynamics of Pricing Rivalry.
9. Entry and Exit.
10. Industry Analysis.
PART THREE: STRATEGIC POSITION AND DYNAMICS.
11. Strategic Positioning for Competitive Advantage.
12. Sustaining Competitive Advantage.
13. The Origins of Competitive Advantage: Innovation, Evolution, and Environment.
14. Agency and Performance Measurement.
PART FOUR: INTERNAL ORGANIZATION.
15. Incentives in Firms.
16. Strategy and Structure.
17. Environment, Power, and Culture.
18. Strategy and the General Manager.
Glossary.
Name Index.
Subject Index.
Professor David Besanko is the Alvin J. Huss Distinguished Professor of Management and Strategy at the Kellogg School of Management at Northwestern University. Besanko is a Kellogg graduate, having received his PhD in Managerial Economics and Decision Sciences in 1982. He received his AB in Political Science from Ohio University in 1977. Before joining the Kellogg faculty in 1991, Professor Besanko was a member of the faculty of the School of Business at Indiana University from 1982 to 1991. In addition, in 1985, he held a post-doctorate position on the Economics Staff at Bell Communications Research. Professor Besanko's research covers topics relating to industry dynamics, competitive strategy, industrial organization, the theory of the firm, and economics of regulation. He has received grants from the National Science Foundation and from the Citicorp Behavioral Science Research Council to support this research.

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