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E-Commerce 2012

ISBN: 9780138018818 | 0138018812
Edition: 8th
Format: Hardcover
Publisher: Prentice Hall
Pub. Date: 11/16/2011

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This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce-technology change, business development, and social issues-to provide a coherent conceptual framework for understanding the field.

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