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Preface and Guided Tour
1. Introduction to e-business and e-commerce
2. E-commerce fundamentals
3. E-business infrastructure
II STRATEGY AND APPLICATIONS
5. E-business strategy
6. Supply chain management
9. Customer relationship management
10. Change management
11. Analysis and design
12. Implementation and maintenance
Dave Chaffey is an e-business consultant and visiting lecturer on e-business courses at Warwick University and Cranfield School of Management.