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The Dynamics of Mass Communication
ISBN: 9780072407662 | 0072407662
Edition: 7thFormat: Hardcover
Publisher: McGraw Hill College Div
Pub. Date: 6/1/2001
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| Part I The Nature and History of Mass Communication | 1 | (82) | |||
| 2 | (28) | |||
| 30 | ... MORE | |||
| 56 | (27) | |||
| Part II Print Media | 83 | (86) | |||
| 84 | (36) | |||
| 120 | (26) | |||
| 146 | (23) | |||
| Part III Electronic Media | 169 | (156) | |||
| 170 | (28) | |||
| 198 | (28) | |||
| 226 | (32) | |||
| 258 | (42) | |||
| 300 | (25) | |||
| Part IV Specific Media Professions | 325 | (70) | |||
| 326 | (22) | |||
| 348 | (20) | |||
| 368 | (27) | |||
| Part V Regulation of the Mass Media | 395 | (62) | |||
| 396 | (34) | |||
| 430 | (27) | |||
| Part VI Impact | 457 | (60) | |||
| 458 | (22) | |||
| 480 | (37) | |||
| Glossary | 517 | (7) | |||
| Index | 524 |
