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Disney U: How Disney University Develops the World's Most Engaged, Loyal, and Customer-Centric ...

ISBN: 9780071808071 | 0071808078
Edition: 1st
Format: Hardcover
Publisher: McGraw-Hill Education
Pub. Date: 3/26/2013

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Leadership lessons from the iconic brand youcan use to drive Disney-style success In helping Walt Disney create "The Happiest Place on Earth," Van France and his team started a business revolution in 1955 that eventually became the Disney Universitythe employee training and development program that powers one of the most famous brands on earth. Disney Uexamines how Van France's timeless company values and leadership expertise have turned into a training and development dynasty: the Disney U. The book reveals the heart of the Disney Culture and describes the company's values and operational philosophies that support the world-famous Disney brand. Doug Lippis an internationally acclaimed expert on customer service, leadership, change management and global competitiveness, specializing in the lessons he learned at the Disney U.

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