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In this DVD-ROM, Hoekman explains how the teams behind some of the most popular Web sites get so many people to sign up for their products and services. He offers examples from successful sites and San Francisco storefronts, shares stories from his own work, and shows designers how to apply these winning concepts to their own site.

Robert Hoekman, Jr, is a passionate and outspoken user experience specialist and a prolific writer who has written dozens of articles and has worked with Seth Godin (Squidoo), Adobe, Automattic, United Airlines, DoTheRightThing.com, and countless others.

He also gives in-house training sessions and has spoken at industry events all over the world, including An Event Apart, Web App Summit, SXSW, Future of Web Design, and many others.

Robert is the author of the Amazon bestseller Designing the Obvious and its follow-up, Designing the Moment. His newest book, Web Anatomy, was coauthored by Jared Spool.

Learn more about Robert at rhjr.net. He is "rhjr" on Twitter.

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Designing the Moment From First Impression to Conversion, DVD

Designing the Moment From First Impression to Conversion, DVD

0321625870

Summary

Author Biography

Supplemental Materials

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