Definitive Guide to Google Adwords, Adsense, and Admob : Create Versatile and Powerful Marketin...
ISBN: 9781430240143 | 1430240148
Edition: RevisedFormat: Paperback
Publisher: Springer-Verlag New York Inc
Pub. Date: 5/9/2012
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There is one simple way to exponentially increase the amount of traffic coming to your website and the number of people aware of your product or service: through the use of Google AdWords and related marketing technologies. The Definitive Guide to Google AdWords, AdSense, and AdMob will walk you through every step needed to maximize your marketing and advertising power. Everything related to the platforms are covered in detail-account setup, campaign creation, reporting, optimization, analytics, ad hosting, mobile advertising, and much more. ... MORE
| SEM and the Google Ecosystem | |
| AdWords in Depth | |
| Marketing with AdWords | |
| Getting Started with AdWords | |
| Local Advertising and Location Targeting | |
| Keyword Strategy | |
| Creating Ads and Landing Pages | |
| The Display Network | |
| Mobile Advertising with AdWords | |
| Account Management and Optimization | |
| ... MORE | |
| Testing with WebSite Optimizer | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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