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Converging Media 2013-2014 Update A New Introduction To Mass Communication

ISBN: 9780199968466 | 0199968462

Edition: 3rd
Format: Paperback
Publisher: Oxford University Press, USA
Pub. Date: 1/15/2013

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Summary Table of Contents

WHAT'S NEW IN THE THIRD EDITION, 2013-2014 UPDATE?

Guide to how the content in Converging Media relates to each of the twelve core values and competencies of the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC).Visit us online at www.oup.com/us/pavlik for more information on how we provide this content.

Up-to-date coverage of topics in the mass media:
** The Facebook IPO
** The role of the media in the 2012 election process and results

... MORESix new chapter-opening vignettes to foster critical thinking:
** The Huffington Post's Pulitzer Prize win
** Digital piracy including the controversy with SOPA and PIPA
** eBook pricing
** China's internet censorship
** Impact of Super PACs on elections
** Critics' reactions to personalized online news sites, such as Paper.li

This is a revision of an introduction to mass communication text that uses the technologies we employ every day to explain our current media environment and predict how it might change. Rather than discussing each media industry in isolation, Converging Media shows how each branch of media -print, visual, and audio - relates to and influences the others. This enables students to see the inextricable and dynamic relationship between new media and traditional media formats.We reviewed the current edition of Converging Media. In response to these reviews, the authors have decided to shift the chapter on ethics nearer the chapter on law while still maintaining an early introduction to the topic and integrating it throughout the text. In addition to updating examples,the authors will add more content on media economics to better compete with the Vivian text. Pavlik and McIntosh will also be adding content on global media, hyperlocal media, and other emerging media types, including social media. The number and quality of end-of-chapter questions will beincreased and the number of International Perspectives doubled. The authors will also introduce a new feature box containing inspirational stories about famous journalists, and all existing feature boxes will be updated to contain photo captions and reflection questions. The glossary will be editedfor consistency and to include page numbers. The book will undergo a robust copyedit to minimize repetition and streamline the prose for intro-course accessibility. The interior will be redesigned along the lines of the Rodman text. The photography program will be updated for an edgier look, and the font used for the marginal definitionswill be changed. Lastly, the PowerPoints to be distributed via the Instructor's Resource CD and Companion Website will be redone so that they are less crowded and reflect good practice.

Preface
About the Authors
Part 1: The Changing Media Landscape
Chapter 1: Mass Communication and its Digital Transformation
Telephony: Case Study in Convergence
Three Types of Convergence
-Technological Convergence
-Economic Convergence
-Cultural Convergence
Implications of Convergence
-Media Organization Changes
-Media Type Changes
-Media Content Changes
-Media Use Changes
-Media Distribution Changes
-Media Audience Changes
-Media Profess... MORE

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