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Convention Management and Service with Answer Sheet (EI)

ISBN: 9780133086140 | 0133086143
Edition: 8th
Format: Paperback
Publisher: Educational Institute
Pub. Date: 5/30/2012

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This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.


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