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| Prologue: Jump-Starting Your Business Career | |
| Business in a Global Environment | |
| Business: Blending People, Technology, and Ethical Behavior | |
| Achieving Business Success by Demonstrating Ethical Behavior and Social Responsibility | |
| Economic Challenges Facing Global and Domestic Business | |
| Competing in Global Markets | |
| Starting and Growing Your Business | |
| Options f... MORE | |
| Starting Your Own Business: The Entrepreneurship Alternative | |
| Electronic Commerce: The Internet and Online Business | |
| Management: Empowering People to Achieve Business Objectives | |
| Management, Leadership, and the Internal Organization | |
| Human Resource Management and Motivation | |
| Improving Performance through Empowerment, Teamwork, and Communication | |
| Labor-Management Relations | |
| Creating and Producing World-Class Goods and Services | |
| Marketing Management | |
| Customer-Driven Marketing | |
| Developing and Pricing Goods and Services | |
| Distributing Goods and Services | |
| Promoting Goods and Services Using Integrated Marketing Communications | |
| Managing Technology and Information | |
| Using Technology to Manage Information | |
| Understanding Accounting and Financial Statements | |
| Managing Financial Resources | |
| Financial Management and Institutions | |
| Financing and Investing through Securities Markets | |
| Continuing Case: The Geek Squad | |
| Risk Management and Insurance | |
| The Legal Framework for Business | |
| Table of Contents provided by Syndetics. All Rights Reserved. |