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Concepts of Strategic Management
ISBN: 9780135654668 | 0135654661
Edition: 6thFormat: Paperback
Publisher: Prentice Hall Professional Technical Reference
Pub. Date: 1/1/1997
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A component of David's Strategic Management, 6/e, this book focuses on the study of concepts involved in strategic management.
It integrates three very contemporary themes throughout each chapter globalization, the natural environment, and technology. Presents concepts for study and skill-building in all the major areas of strategy formulation, implementation, and evaluation.
| Preface | x | (6) | |||
| INTRODUCTION | xvi | ||||
| How to Analyze a Business Policy Case | xvi | (10) | |||
| Instruction for Using the Strategy Formulator and Case Analyst Software | xxvi | ||||
| PART 1 OVERVIEW OF STRATEGIC MANAGEMENT | ... MORE | 1 | (74) | ||
| 2 | (44) | |||
| 27 | (19) | |||
| 46 | (25) | |||
| PART 2 STRATEGY FORMULATION | 75 | (136) | |||
| 76 | (24) | |||
| 100 | (38) | |||
| 138 | (34) | |||
| 172 | (39) | |||
| PART 3 STRATEGY IMPLEMENTATION | 211 | (62) | |||
| 212 | (36) | |||
| 248 | (25) | |||
| PART 4 STRATEGY EVALUATION | 273 | (26) | |||
| 274 | (25) | |||
| PART 5 GLOBAL ISSUES IN STRATEGIC MANAGEMENT | 299 | (44) | |||
| 300 | (43) | |||
| Name Index | 343 | (4) | |||
| Subject Index | 347 | (3) | |||
| Company Index | 350 |
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