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Business Plans Kit for Dummies

by: Peterson, Steven D.; Jaret, Peter E.; Schenck, Barbara Findlay; Barrow, Colin

ISBN: 9780470743812 | 0470743816

Edition: 1st
Format: Paperback
Publisher: For Dummies
Pub. Date: 8/4/2009

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Summary Table of Contents Author Biography

Ideal for business beginners and established businesses reviewing their long term plans in a changing business environment, this complete business plan kit provides readers with all they need to kick start the planning process.

An interactive guide to every element of the business planning process Are you an entrepreneur who wants to make it big? A manager grappling with logistics? A small business owner trying to map out a future in shaky economic times? Then look no further! Business Plans Kit For Dummies is a nu... MOREts-and-bolts guide to evaluating and invigorating your commercial strategy, no matter how big or small your business. Lay the foundations - identify your long-term goals and brainstorm your business options Develop the skills - sketch out a working model, size up competitors and fire up your marketing machine Make it personal - scrutinise the ins and outs of? your budget and diagnose what you need to take your ideas forward Maximise your plan's potential - take advantage of the latest online resources and e-technology to give your venture the edge Fix faulty strategies - recognise weak spots, build on strengths and make preparations to update your plan a year from now Open the book and find: Advice on stimulating business creativity Effective ways to research your start-up needs How to get the most out of your industry Tips on sharpening your marketing drive and developing a customer profile Forecasting strategies for every kind of business Planning sheets, sample budgets and managerial forms How to use libraries, directories and search engines to your advantage The interactive companion CD-ROM is packed with templates, worksheets, assignments and checklists to help you kick-start the planning process, monitor progress and get your business on track.

Whether you�re a business beginner with big ideas or an established company looking to review you plans in a changing business environment this practical, user friendly guide gives you everything you need to get started. Complete with an interactive CD packed with planning templates including; planning documents, forms, financial worksheets, checklists, operation surveys and customer profiles in both Word and PDF formats you�ll be armed with all you need to kick start the planning process and create a winning business plan that suits you and your long-term business vision.

Business Plans Kit For Dummies includes UK specific information on:

UK business practice
Currency
UK business and financial institutions and advisory services
UK taxation and VAT
Partnerships and Limited company information
UK legal practice, contractual considerations and insurance matters
UK specific forms
UK specific case studies
New content covering online business opportunities and resources, alternative ways in to business including franchising, network marketing and buy outs, research methods and choosing suppliers and outsourcing will all be added to the UK edition.

Table of Contents:

Part I: Laying the Foundation for Your Plan

Chapter 1: Starting Your Planning Engine
Chapter 2: Generating a Great Business Idea
Chapter 3: Defining Your Business Purpose

Part II: Developing Your Plan�s Components

Chapter 4: Understanding Your Business Environment
Chapter 5: Charting Your Strategic Direction
Chapter 6: Describing Your Business and Its Capabilities
Chapter 7: Crafting Your Marketing Plan
Chapter 8: Deciphering and Presenting

Part III: Tailoring a Business Plan to Fit Your Needs

Chapter 9: Planning for a One-Person Business
Chapter 10: Planning for a Small Business
Chapter 11: Planning for an Established Business
Chapter 12: Planning for a Not for profit Nonprofit Organization
Chapter 13: Planning for an E-Business

Part IV: Making the Most of Your Plan

Chapter 14: Putting Your Plan Together
Chapter 15: Putting Your Plan to Work

Part V: The Part of Tens

Chapter 16: Ten Signs That Your Plan Might Need an Overhaul
Chapter 17: Ten Ways to Evaluate a New Business Idea
Chapter 18: Ten Ways to Fund Your Business Plan
Chapter 19: Ten� Sources of Vital Information to underpin your Business Plan
Chapter 20: Ten Ways to Use Your Business Plan

Note - CD-ROM/DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase.

Introduction
Laying the Foundation for Your Plan
Starting Your Planning Engine
Generating a Great Business Idea
Defining Your Business Purpose
Developing Your Plan's Components
Understanding Your Business Environment
Charting Your Strategic Direction
Describing Your Business and its Capabilities
Craf... MOREting Your Martketing Plan
Deciphering and Presenting Your Financial Situation
Tailoring a Business Plan to Fit Your Needs
Planning for a One-Person Business
Planning for a Small Business
Planning for an Established Business
Planning for a Not-for-Profit Organisation
Planning for an E-Business
Making the Most of Your Plan
Putting Your Plan Together
Putting Your Plan to Work
The Part of Tens
Ten Signs that Your Plan Might Need an Overhaul
Ten Ways to Evaluate a New Business Idea
Ten Ways to Fund Your Business Plan
Ten Sources of Vital Information to Underpin Your Business Plan
Ten Ways to Use Your Business Plan
About the CD
Table of Contents provided by Publisher. All Rights Reserved.

Steven Peterson is CEO of Strategic Play, a top management training company. Peter Jaret is an award-winning author and journalist. Barbara Findlay Schenck is a business and marketing consultant. Colin Barrow is a venture capitalist, entrepreneur and the best-selling author of Starting a Business For Dummies.

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