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Business in Networks

ISBN: 9780470749630 | 0470749636
Format: Paperback
Publisher: Wiley
Pub. Date: 2/1/2010

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SummaryTable of ContentsAuthor Biography
This seminal book, based on 30 years of research, provides a radical insight into the reality of the business landscape and the operations and management of companies within it. The book challenges orthodox ideas of the business market and business management and presents a comprehensive analysis of the structure and process of business and the tasks that managers and policy-makers face.Business in Networks is strongly grounded in empirical research and illustrated throughout with case examples. The book analyses the complex network of interdep... MORE
... MORE
Prefacep. ix
A Jungle or a Rainforest?p. 1
Business in Practice and in Theoryp. 2
The Need for and Danger of Metaphorsp. 4
Business in Practice: Recognizing and Using the Characteristics of the Rainforestp. 7
Content and Organization of this Bookp. 9
Business Networks in Actionp. 11
Interaction as a Way of Dealing with Relatedness, Variety and Motionp. 13
The Need for a Different Theoretical Approachp. 13
A Business Landscape Populated by Interacting Companiesp. 17
Interaction and the Larger Business Landscapep. 26
Analysing Business Interactionp. 27
The Idea of Business Interactionp. 27
Interaction Processes Between Companiesp. 29
An Initial Conceptualization of Interactionp. 30
ARA Modelp. 33
Interaction and Timep. 35
Interaction and Spacep. 38
A Model of the Interaction Processp. 41
Conclusionp. 45
Doing Business: Exploiting Time and Spacep. 47
Taking Advantage of Development over Timep. 48
Taking Advantage of Spatial Developmentp. 53
The Company in the Interactive Business Landscapep. 62
Elements of Business Networksp. 63
Interaction and Resourcesp. 65
Economic Resources in the IMP Frameworkp. 65
A Business Landscape Full of Resourcesp. 68
Resources and Business: Basic Propositionsp. 69
An Interactive World Full of Resourcesp. 71
Combining New and Existing Resourcesp. 73
Resources and Multiple Contextsp. 76
Tensions Between Resourcesp. 80
Business Relationships and Resource Development and Usep. 81
Resources in Timep. 84
Resources in Spacep. 87
Conclusionp. 90
Interaction and Activitiesp. 93
A Business Landscape Full of Activitiesp. 93
Activities: Basic Propositionsp. 96
The Activity Layerp. 98
Activities in IMP Researchp. 99
The Activity Pattern Aroundp. 101
Central Features of Activitiesp. 103
A Framework for Activity Pattern Analysisp. 111
Balancing Activity Patterns: Three Illustrationsp. 121
Conclusionp. 128
Interaction and Actorsp. 131
A Business Landscape Full of Actorsp. 132
Actors in the IMP Frameworkp. 134
The Idea of the Business Actorp. 137
Distinctive Features of Actors in Interactionp. 140
Analysing Interacting Actorsp. 150
Challenges in Conceptualizing Actorsp. 153
Conclusionp. 159
Business Networks as an Analytical Toolp. 161
Management and Business Relationshipsp. 163
Introductionp. 163
When Management Theory is Coloured by the Idea of a Marketp. 164
The Nature and Task of Managing in Marketsp. 165
Relationships Observed from a Market-Based Management Perspectivep. 166
Conclusionp. 179
Managing in the Business Networkp. 183
Introductionp. 183
The Relationship as a Unit of Analysisp. 185
How Do Companies Interact?p. 187
How Should Companies Interact?p. 190
Managing and the Interacting Companyp. 193
Networking in Business Networksp. 198
Conclusionp. 205
Evolution of the Business Landscapep. 209
Introductionp. 209
Time and the Business Landscapep. 210
Narrative of the Evolution of Economic Organizationp. 212
Re-interpreting Business Evolutionp. 217
Network View of Business Evolutionp. 224
Conclusionp. 232
Networks and Industrial Policyp. 235
Network - One Word but Many Meaningsp. 235
On What Principles Do Network Policies Rest?p. 237
Taiwanese Semiconductor Development - From Virgin Land to a Successful Business Network?p. 240
The Heaviness of Business Networksp. 245
What Is in the Shadow of a Successful Network?p. 250
Light Side and Dark Side of Networksp. 253
What Can Policy-makers Do for Innovation?p. 254
Conclusionp. 259
Living in the Business Rainforestp. 261
The Rainforest Metaphorp. 261
Living in the Rainforestp. 264
The Entrepreneur in the Business Rainforestp. 265
The CEO in the Business Rainforestp. 267
The Financial Accountant in the Business Rainforestp. 269
The Consumer in the Business Rainforestp. 270
The Politician in the Business Rainforestp. 272
Conclusionp. 273
p. 275
Referencesp. 279
Indexp. 299
Table of Contents provided by Ingram. All Rights Reserved.
Hkan Hkansson is Professor of Industrial Marketing at the Norwegian School of Management, BI, Oslo, Norway. David Ford is Affiliate Professor at Euromed, Marseille, France. Lars-Erik Gadde is Professor of Industrial Marketing at the Chalmers University of Technology, Gothenburg, Sweden. Ivan Snehota is Professor of Marketing at USI, University of Lugano, Switzerland. Alexandra Waluszewski is Professor of Business Studies and Director of Uppsala University Science Technology Studies Center (STS), Sweden.


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