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Building and Running a Successful Research Business, Second Edition : A Guide for the Independe...

by: Unknown
ISBN: 9780910965859 | 0910965854
Edition: 2nd
Format: Trade Paper
Publisher: Information Today, Inc.
Pub. Date: 4/12/2010

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The essential handbook for every information entrepreneur, this is the indispensable guide to launching, managing, and growing an independent research firm. From beginning to end, this newly updated study navigates through every stage of the processintroductory procedures, conducting the company, the ideal marketing methods, and maximizing research. From making key decisions and closing the sale to maintaining good relationships with clients and tapping into powerful information sources beyond the Web, this first-rate collection of tips, tricks, and techniques is the key to building a successful information business.


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