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Broadcasting in America A Survey of Electronic Media

ISBN: 9780205555345 | 0205555349
Edition: 9th
Format: Paperback
Publisher: Pearson
Pub. Date: 9/15/2000

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The best-selling text in the field for nearly 40 years, "Broadcasting in America" offers authoritative coverage of electronic media. While taking a domestic focus, the text also offers an entire chapter on issues affecting international broadcasting. The text' s multidisciplinary perspective enables students to examine the role of electronic media in economics, law, history, and social sciences. In addition, the authors provide the most up-to-date information on broadcasting trends, including wireless communication.

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