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Strategic Management of Health Care Organizations, 6th Edition

ISBN: 9781405179188 | 140517918X
Edition: 6th
Format: Hardcover
Publisher: WILEY JOHN & SONS LTD
Pub. Date: 1/27/2009

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SummaryTable of ContentsAuthor Biography
The 6th edition of this established text is streamlined to a more manageable format, with the Appendices moved to the web-site and a significant shortening of the main text. There is a greater focus on the global analysis of industry and competition; and analysis of the internal environment. In consultation with feedback from their adopters, the authors have concentrated on the fundamentals of strategy analysis and the underlying sources of profit. This reflects waning interest among senior executives in the pursuit of short-term shareholder va... MORE
Outline of Proposed Changes for
Strategic Management of Health Care Organizations 6th Edition
Chapter
Proposed Changes
û The Nature of Strategic Management
Move Exhibit 1-1 to Chapter 2. Remove Exhibit 1-2. Shorten sections on Strategic Thinking, Strategic Planning, and Strategic Momentum. Substantially improve artwork in Exhibit 1-3. Update or change Introductory Incident, Perspectives, and in-chapter... MORE
û Understanding and Analyzing the General and Health Care Environment
Better focus chapter on environmental analysis of two of the three environments. Substantially shorten section on the Components of the General and Health Environments. Move Perspective 2-1 to Chapter 1. Move Stakeholder section to Chapter 3. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section. Shorten discussion of methods pp. 78-80. Exhibit 2-10 essentially summarizes much of this discussion
û Service Area Competitor Analysis
Better clarify Service Area Profile section. Add Stakeholder Analysis to process for service area analysis. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section
û Internal Environmental Analysis and Competitive Advantage
No major revisions. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section. Update American Healthways example relative to current characteristics of company or replace example entirely
û Directional Strategies
No major revisions. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section. Attempt to develop a better, more efficient way of illustrating the multiple components of mission, vision, and value statements. Redo discussion of Board of Directors in view of recent discussions in health care such the HealthSouth scandal and the nature of Board involvement/noninvolvement. This would liven up the section considerably
û Developing Strategic Alternatives
Eliminate Exhibit 6-20. No major revisions. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section
û Evaluation of Strategic Alternatives and Strategic Choice
No major revisions. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section
û Value Adding Service Delivery Strategies
Shorten and tighten up entire chapter. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section. Shorten discussion of health care customer, branding [pp. 341-348]
û Value Adding Support Strategies
No major revisions. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section
û Communicating the Strategy and Developing Action Plans
No major revisions. Update or change Introductory Incident, Perspectives, and in-chapter examples. Add one ôHealth Care ManagerÆs Book Selfö book review. Update literature/Notes. Remove Additional Readings section
Cases section (20 cases) - 400pp
Table of Contents provided by Publisher. All Rights Reserved.
Peter Ginter is Professor of Management in the Graduate School of Management and Professor of Health Care Organization & Policy in the Lister Hill Center for Health Policy at the School of Public Health at the University of Alabama at Birmingham.

W. Jack Duncan is Professor and Univeristy Scholar in Management in the Graduate School of Management and Professor of Health Care Organization & Policy and Senior Scholar in the Lister Hill Center for Health Policy at the School of Public Health at the University of Alabama at Birmingham.

Linda E Swayne is Professor and Chair, Department of Marketing in the Belk College of Business Administratioinand Co-Director of the Physicians' Management Institute at the University of North Carolina at Charlotte.

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