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Communication in History : Technology, Culture, Society

ISBN: 9780801331336 | 0801331331
Format: Paperback
Publisher: Pearson College Div
Pub. Date: 11/1/1998

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Table of Contents
Prefacexi
PART I The Media of Early Civilization1(42)
1. The Art and Symbols of Ice Age Man
5(10)
Alexander Marshack
... MORE
2. The Earliest Precursor of Writing
15(8)
Denise Schmandt-Besserat
3. Media in Ancient Empires
23(7)
Harold Innis
4. Civilization Without Writing-The Incas and the Quipu
30(6)
Marcia Ascher
Robert Ascher
5. The Origins of Writing
36(7)
Andrew Robinson
PART II The Tradition of Western Literacy43(38)
6. The Consequences of Literacy
46(8)
Jack Goody
Ian Watt
7. The Greek Legacy
54(6)
Eric Havelock
8. Orality, Literacy, and Modern Media
60(7)
Walter Ong
9. A Medieval Library
67(3)
Umberto Eco
10. Communication in the Middle Ages
70(11)
James Burke
PART III The Print Revolution81(50)
11. The Invention of Printing
85(4)
Lewis Mumford
12. The Rise of the Reading Public
89(8)
Elizabeth Eisenstein
13. Print, Space, and Closure
97(11)
Walter Ong
14. Early Modern Literacies
108(10)
Harvey J. Graff
15. The Trade in News
118(5)
John B. Thompson
16. Files, Bureaucrats, and Intellectuals
123(8)
Robert Darnton
PART IV Electricity Creates the Wired World131(40)
17. Time, Space, and the Telegraph
135(6)
James Carey
18. The New Journalism
141(8)
Michael Schudson
19. The Telephone Takes Command
149(6)
Claude S. Fischer
20. Early Uses of the Telephone
155(8)
Carolyn Marvin
21. Dream Worlds of Consumption
163(8)
Rosalynd Williams
PART V Image Technologies and the Emergence of Mass Society171(42)
22. On Photography
174(4)
Susan Sontag
23. Early Photojournalism
178(9)
Ulrich Keller
24. Early Motion Pictures
187(8)
Daniel Czitrom
25. Mass Media and the Star System
195(7)
Jib Fowles
26. The News Photograph
202(4)
Vicki Goldberg
27. Advertising, Consumers, and Culture
206(7)
William Leiss
Stephen Kline
Sut Jhally
PART VI Radio Days213(46)
28. Wireless World
217(3)
Stephen Kern
29. Movies Talk
220(6)
Scott Eyman
30. Broadcasting Begins
226(9)
Susan J. Douglas
31. Documenting Media
235(10)
Willian Stott
32. The Golden Age of Programming
245(6)
Christopher Sterling
John M. Kittross
33. Understanding Radio
251(8)
Marshall McLuhan
PART VII TV Times259(42)
34. The New Languages
262(6)
Edmund Carpenter
35. Making Room for TV
268(8)
Lynn Spigel
36. Television Transforms the News
276(7)
Mitchell Stephens
37. Music Videos
283(5)
Pat Aufderheide
38. Two Cultures-Television Versus Print
288(13)
Neil Postman
Camille Paglia
PART VIII New Media and Old in the Information Age301(36)
39. The Control Revolution
305(10)
James Beniger
40. Softcities
315(7)
William J. Mitchell
41. Cyberdramas
322(4)
Janet Murray
42. Virtual Reality
326(5)
Derrick de Kerckhove
43. Proto-Internets and the Rise of a Computerate Class
331(4)
Robert Logan
44. The Net as a Public Sphere
335(2)
Mark Poster
Suggestions for Further Reading337(4)
Text Credits341(2)
Index343

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