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Principles and Practice of Sport Management

ISBN: 9780763796075 | 0763796077
Edition: 4th
Format: Paperback
Publisher: Jones & Bartlett Learning
Pub. Date: 4/1/2011

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Principles and Practice of Sport Management offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this best-selling text provides the foundation for students as they study and prepare for a variety of sport management careers. The authors, all well-known sport industry professionals, show students how to apply their new knowledge and skills to any segment in the sport industry from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry.

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