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by: PLOTNIK

ISBN: 9780534579968 | 0534579965

There is simply no other textbook as effective in getting students excited about and involved with psychology as Plotnik's exceptional text. Using his hallmark "multimedia on the printed page" approach, Rod Plotnik makes the concepts of psychology come to life!Plotnik's book is far more than just a good read and a compelling presentation--it is also a book written by a teacher committed to helping students master the content of psychology. From the side-by-side visual summaries to the concept reviews, Plotnik's text is designed throughout for student mastery. Professors report that all the important content is covered in the Plotnik book--in a way that "hooks" students and gets them to read on. And Plotnik's commitment to teaching extends into the ancillaries that accompany the text. The activities in the Instructor's Manual are exciting, original, and offer truly innovative ways to get students involved in the concepts of the course.In many of today's psychology classrooms, the printed pages are just the beginning! In this exciting new Sixth Edition, the Learning Links feature references to the exciting NEW text-specific PowerStudy CD-ROM, developed by Rod Plotnik himself, in conjunction with Tom Doyle. Guided by the CD-ROM and the in-text references, students will launch into whole new worlds of interactive learning and exploration.