This ground-breaking text on the economy of sports introduces core economic concepts and develops them with examples and applications from the sports industry. With its unique framework, The Economy of Sports covers modern topics of micro and macroeconomics, illustrating such traditional elements as industrial organization, public finance, and labor economics. Modern, progressive subjects including the not-for-profit sector are explored from the vantage point of the sports economy. The text assumes only a basic, one-semester understanding in microeconomics; the rigor and level of depth are designed for undergraduates, making it a perfect fit for sports economics courses and as a supplement to principles-level courses.