9780312621889

Smart, compelling, fun, and affordable, Speak Up connects with students through great writing, useful guidance, and hundreds of custom-drawn illustrations that bring speech to life. Instructors appreciate the book's serious coverage of concepts and theories, fascinating real-life examples, and visual explanations that clarify complex ideas. And all this comes at less than half the price of competing texts.

“I love this text book! I like the way it reads. I like the coverage of topics. I love the illustrations.... It is the perfect mix of theory and application. The examples are relevant and the illustrations are perfect for getting students to actually read the text.” - Sandra K. Bowen, Fayetteville Technical Community College

DOUGLAS M. FRALEIGH is a Professor of Communication at California State University at Fresno. During his twenty-plus year teaching career, he as taught more than one thousand students in public speaking and related courses. He has also coached intercollegiate speech and debate at University of California at Berkeley, California State University at Sacramento, Cornell University, and California State University at Fresno, working with hundreds of student competitors and serving in regional and national collegiate forensics organizations. Along with his research focus on freedom of speech and the limits of legal expression, Dr. Fraleigh has served as associate editor for the Freedom of Expression Annual, Argumentation and Advocacy, and Contemporary Argumentation and Debate. JOSEPH S. TUMAN is Professor of Speech and Communication Studies at San Francisco State University, where he has been honored with the Jacobus tenBroek Society Award for Excellence in Teaching. Dr. Tuman regularly appears on television as a political commentator and is the author of Communicating Terror: The Rhetorical Dimensions of Terrorism. In addition. Professor Tuman has taught at the University of California at Berkeley, The New School, and the Sorbonne. He has published widely in the field of communication studies and has operated a private consulting practice for individuals, businesses, and government entities seeking assistance with speech writing, communication strategies, and presentation skills. PETER ARKLE is a professional illustrator who grew up in Scotland and received a B.A. in Illustration from St. Martin's School of Art (1991) and an M.A. from the Royal College of Art (1993). Along with his work for corporate clients, Peter is a regular contributor to the New York Times, New York Magazine, Print, and Business Week and has created work for many other publications including GQ, The New Yorker, and The Guardian (UK). He lectures several times a year at high schools and universities across the U.S. and notes that he's learned a great deal from Speak Up about preparing and delivering his own presentations. To see more of Peter's work, please visit http://www.peterarkle.com/.

Preface PART 1: THE BASICS OF PUBLIC SPEAKING 1 INTRODUCING PUBLIC SPEAKING
What Is Public Speaking?
Why Study Public Speaking?
Public Speaking: A Great Tradition
Public Speaking: A Dynamic Discipline
Chapter Review*
Key Terms
Review Questions
Critical Thinking Questions
Activities 2 DEVELOPING YOUR FIRST SPEECH
Why Prepare?
The Classical Approach to Speech Preparation
Preparing and Delivering Your First Speech
Overcoming Speech Anxiety
Chapter Review

3 SPEECH ETHICS
Legal Speech, Ethical Speech
Communicating Truthfully
Acknowledging the Work of Others
Using Sound Reasoning
Being an Ethical Listener
Chapter Review

4 LISTENING SKILLS
Why Listen?
The Listening Process
The Culprits behind Poor Listening
Becoming a Better Listener
Maximizing Your Audience's Listening
Listening When You Are in the Audience
Chapter Review  PART 2: PREPARATION FUNDAMENTALS 5 AUDIENCE ANALYSIS
Understanding Situational Characteristics
Incorporating Demographics
Seeking Common Ground
Identifying Prior Exposure
Identifying Audience Disposition
Gathering Information about Your Audience
Situational Audience Analysis
Chapter Review

6 SELECTING YOUR TOPIC
Developing a Set of Potential Topics
Selecting the Best Topic
Refining Your Topic
Drafting Your Specific Purpose Statement
Drafting Your Thesis Statement
Chapter Review

7 RESEARCHING YOUR SPEECH
Why Research?
Creating a Research Plan
Evaluating a Source's Credibility
Conducting Library Research
Using the Internet
Interviewing Sources
Presenting Evidence in Your Speeches
Chapter Review

8 USING SUPPORTING MATERIALS FOR YOUR SPEECH
Why Use Supporting Materials?
Types of Supporting Materials
Guidelines for Using Supporting Materials
Chapter Review  PART 3: ORGANIZING AND OUTLINING 9 ORGANIZING YOUR SPEECH
Selecting Your Main Points
Organizing Your Supporting Materials
Arranging Your Main Points
Using Organizing Words and Sentences
Chapter Review  10 INTRODUCTIONS AND CONCLUSIONS
Introducing Your Speech
Concluding Your Speech
Chapter Review  11 OUTLINING YOUR SPEECH
Two Stages of Outlining
Creating Your Working Outline
Creating Your Speaking Outline
Chapter Review  PART 4: LANGUAGE AND DELIVERY 12 LANGUAGE AND STYLE
The Importance of Language and Word Choice
Differences between Oral and Written Language
Denotative and Connotative Meaning
Presenting Your Message Clearly
Expressing Your Ideas Effectively
Choosing Respectful and Unbiased Language
Chapter Review  13 DELIVERING YOUR SPEECH
Selecting the Right Mode of Delivery
Using Vocal Delivery Skills
Using Nonverbal Delivery Skills
Chapter Review

14 USING PRESENTATION AIDS
Why Use Presentation Aids?
Types of Presentation Aids
Using Technology Wisely
Guidelines for Developing Presentation Aids
Using Presentation Aids during Your Speech
Chapter Review  PART 5: TYPES OF PUBLIC SPEAKING 15 INFORMATIVE SPEAKING
Techniques for Informing
Subjects of Informative Speeches
Developing Your Informative Speech
Clarifying and Simplifying Your Message
Sample Speech: Franklyn Delano Roosevelt, On the Bank Crisis
Sample Speech: Rachel Parish, Spider Silk: A Miracle Material Derived from...Goats?
Sample Speech: Elvia Anguiano, Precision-Guided Tumor Killers
Chapter Review

16 PERSUASIVE SPEAKING
The Nature of Persuasive Speech
Adapting the Message to Your Audience
Ethical Persuasion
Organizing Your Persuasive Speech
Chapter Review  17 METHODS OF PERSUASION
Ethos: Your Credibility as a Speaker
Logos: The Evidence and Reasoning behind Your Message
Pathos: Evoking Your Listeners' Emotions
Sample Speech: President Ronald Reagan, Remarks at the Brandenburg Gate
Sample Speech: Anna Martinez, Extra Credit You Can Live Without
Sample Speech: Sue Suter, Women with Disabilities: How to Become a Boat Rocker in Life
Chapter Review

18 SPECIAL-OCCASION SPEAKING
Types of Special-Occasion Speeches
General Guidelines for Special Occasions
Strategies for Each Type of Special-Occasion Speech
Sample Speech: Her Majesty Queen Noor, 2002 Mt. Holyoke College Commencement Address
Sample Speech: Governor Jennifer Granholm, Remarks at the Funeral of Civil Rights Leader Rosa Parks
Sample Speech: William Faulkner, Speech to Accept the 1949 Nobel Prize in Literature
Chapter Review

19 GROUP COMMUNICATION
Effective Group Leadership
Effective Group Membership
Group Decision Making and the Reflective-Thinking Process
Delivering Group Presentations
Chapter Review  APPENDIX - ADDITIONAL SAMPLE SPEECHES
Sample Informative Speech: Josh Betancur, Invisibility: Science Fiction No More!
Sample Persuasive Speech: David Kruckenberg, Child Slavery and the Production of Chocolate
Sample Persuasive Speech: President Barack Obama, Back to School Event
Sample Persuasive Speech: Shakira, The Democratization of Education
Sample Special-Occasion Speech: General Douglas MacArthur, 1962 Sylvanus Thayer Award Acceptance Speech
Sample Special-Occasion Speech: Eminem, Inducting Run-D.M.C. into the Rock and Roll Hall of Fame

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Speak Up : An Illustrated Guide to Public Speaking

Speak Up : An Illustrated Guide to Public Speaking

0312621884

Summary

Author Biography

Table of Contents

Supplemental Materials