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|International Marketing and Exporting|
|Bases of International Marketing|
|The International Environment: Culture, Economic Forces, Political/Legal, and Competition|
|Export Market Selection: Definition and Strategies|
|Market Entry Strategies|
|Export Entry Modes|
|Nonexport Entry Modes|
|Financing and Methods of Payment|
|Promotion and Marketing Communication|
|Handling Export Orders and Supply Chain Management|
|Organization of International Marketing Activities|
|Table of Contents provided by Publisher. All Rights Reserved.|