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Concepts in Strategic Management and Business Policy
ISBN: 9780132323192 | 0132323192
Edition: 12thFormat: Paperback
Publisher: Prentice Hall
Pub. Date: 1/1/2010
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This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
For students of Strategic Management and Business Policy. This book contains the latest ... MORE
For students of Strategic Management and Business Policy. This book contains the latest ... MORE
| Introduction to Strategic Management and Business Policy | |
| Basic Concepts in Strategic Management | |
| Corporate Governance | |
| Ethics and Social Responsibility in Strategic Management | |
| Scanning the Environment | |
| Environmental Scanning and Industry Analysis | |
| Internal Scanning: Organizational Analysis | |
| Strategy Formulation | |
| Strategy Formulatio... MORE | |
| Strategy Formulation: Corporate Strategy | |
| Strategy Formulation: Functional Strategy and Strategic Choice | |
| Strategy Implementation and Control | |
| Strategy Implementation: Organizing for Action | |
| Strategy Implementation: Staffing and Directing | |
| Evaluation and Control | |
| Other Strategic Issues | |
| Strategic Issues in Managing Technology and Innovation | |
| Strategic Issues in Entrepreneurial Ventures and Small Businesses | |
| Strategic Issues in Not-For-Profit Organizations | |
| Introduction to Case Analysis | |
| Suggestions for Case Analysis | |
| Cases in Strategic Management | |
| Corporate Governance, Social Responsibility, and Executive Leadership | |
| The Recalcitrant Director at Byte Products, Inc.: Corporate Legality versus Corporate Responsibility | |
| The Wallace Group | |
| New! Boeing Fires Its CEO | |
| Ethics and Social Responsibility | |
| The Audit | |
| New! Everyone Does It | |
| International Issues in Strategic Management | |
| GlaxoSmithKlines Retaliation Against Cross-Border Sales of Prescription Drugs | |
| Starbucks International Operations | |
| Turkcell: The Only Turk on Wall Street | |
| Guajilote Cooperativo Forestal: Honduras | |
| General Issues in Strategic Management Industry One: Information Technology | |
| New! Apple Computer and Steve Jobs (2006): Pixar and Walt Disney Company | |
| New! McAfee 2005: Anti-virus and Anti-spyware Industry Two: Internet Companies | |
| eBay Inc. | |
| Amazon.com: An E-Commerce Retailer | |
| New! Google: An Internet Search Service Company | |
| AOL Time Warner Inc. A Bad Idea from the Start? Industry Three: Recreation and Transportation | |
| New! Harley-Davidson, Inc., 2006 | |
| JetBlue Airlines Success Story | |
| New! Carnival Corporation plc (2006): 12 Distinct Brands Serving 7 Continents Industry Four: Mass Merchandising | |
| New! Wal-Mart Stores, Inc.: Under Attack (2006) | |
| New! The Home Depot, Inc. (2006): Executive Leadership Industry Five: Specialty Retailers | |
| Gap Inc.: A Specialty Apparel Retailer | |
| Tiffany & Co.: A Specialty Fine Jewelry Retailer Industry Six: Entrepreneurial Ventures | |
| Oprah Winfrey The Story of an Entrepreneur | |
| Inner-City Paint Corporation (Revised) Industry Seven: Manufacturing | |
| New! Hasbro, Inc. | |
| New! The Haier Group: U.S. Expansion | |
| New! Invacare Corporation 2004 | |
| The Carey Plant Industry Eight: Beverage/Food | |
| New! Hershey Foods Company: Board of Directors and Stakeholders Conflict Over Sale | |
| Panera Bread Company: Rising Fortunes? | |
| New! Whole Foods Market (2005): Will There Be Enough Organic Food to Satisfy a Growing Demand? | |
| New! Church & Dwight Builds a C | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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