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Electronic Commerce 2012 : Managerial and Social Networks Perspectives

ISBN: 9780132145381 | 0132145383
Edition: 7th
Format: Hardcover
Publisher: Prentice Hall
Pub. Date: 10/4/2011

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Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerceprovides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks-all from a managerial perspective. To keep pace with today's ever-changing technology, the seventh edition has been streamlined-removing material that's no longer relevant, while still providing information on the hottest topics in the field.

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